I'm Eider, founder of Levid Cosmetics and passionate about cosmetology since I was little, and today, I want you to get to know me a little better.
I have always loved the world of cosmetics; I’ve lived it at home for as long as I can remember, and one of the things I enjoyed most was accompanying my mother to beauty salons, where she would try a thousand creams, and whenever she asked for advice, there I was, listening intently and soaking everything in.
The story repeated itself; every time she tried a new cream, she hoped it would improve her skin, especially those little wrinkles that were driving her up the wall. She constantly thought she looked older than she was, and her self-esteem and confidence were being affected more each day. Furthermore, she saw that her friends had more rejuvenated skin, and no matter how much she invested in well-known brands and followed recommendations, the result was the same: she couldn't see or feel any better.
I remember perfectly the words she said to me: "Eider, don't wish to grow old because you will see yourself looking worse and worse, and there is nothing that can fix it, unless you get invasive treatments—which, in my case, is impossible due to my fear that it will change my expression and I won't be myself anymore—so start taking care of yourself as soon as possible because later will be too late; if not, just look at me."
I spent days thinking and reflecting on that sentence, especially the "there is nothing that can fix it" part, because although it might seem very pessimistic, it was opening my eyes and presenting me with the opportunity to change that harsh reality, since just thinking that this is how I would look and feel as the years went by, I had to find a solution; I wasn't going to just sit idly by.
And you know what? That’s where my mission began; it was clear to me. I had to find something that worked and that was different, so I left everything behind and poured all my love and passion into searching for, studying, and analyzing thousands of active ingredients until I discovered the benefits of vinotherapy, and then I finally understood what love at first sight meant.
If you want to get to know me a little better, here is a video for you! 🩷